The Easiest Way to Plan, Buy and Measure Out-of-Home Digital Media
You have a national campaign to run.
You want to target multiple out-of-home venues across various cities, geos or DMAs. You have health clubs, college campuses, bars and restaurants in mind. But different venues are served by different networks. You know that planning, buying and measuring will be a nightmare. Not any more!
Now you can plan an out-of-home digital media campaign that includes multiple venues and categories from various networks, using your browser, from a single source - SeeSaw Networks.
SeeSaw’s out-of-home digital media network offers more coverage, more choices, in more areas than any other out of home media alternative. But more than the most extensive, it’s also the best. That’s because SeeSaw has painstakingly created a campaign management solution specifically for advertisers and their agencies that sets the standard for how out of home media is planned, bought and measured.
A Customized Network – Every time
Every campaign requires different thinking, different targets, different demographics and a different market focus. With SeeSaw Networks, you can customize the network to match your objectives. In fact, we make it efficient to buy out-of-home digital media from multiple networks in one convenient, secure location. And with our Web-based service, SeeSawAds.com, you can manage your campaign using sophisticated targeting, planning and reporting capabilities.
Comprehensive Planning
With SeeSawAds.com, you can target your audience nationally, regionally and locally by using postal codes. You also can target your audience demographically by gender, by age and by household income. Just set your campaign objectives and SeeSaw’s Campaign Manager evaluates your goals, budget, timing and targets, and then optimizes it to suggest the best possible locations for your campaign. You can use the planning tool to view the venue specific traffic details and make appropriate tweaks. Once you are comfortable with the plan, you can reserve it, and so the system will hold the inventory, while you secure all necessary client sign-offs.
We offer the capability to store and organize current and previous campaigns and plans. You’ll never have to search through reams of paper to find your key campaigns again.
Automated Purchasing
In minutes and from a single source, you can now generate national campaigns.
Powerful Reporting
SeeSaw Ads lets you create a variety of useful reports to help you manage and measure the campaign. For instance, you can create a Campaign Weekly Run Status report and a Campaign To-Date report, as well as an End of Campaign Post Run Recap plus Ad Run Reports and Affidavits.
Only SeeSaw makes it so easy to plan, buy and measure an out-of-home digital national campaign.
