Convenience Stores - CstoreMEdia TV
Overview
CstoreMEdia TV is deploying it’s network in convenience stores across Texas. These venues average 3500 sq ft and generate an extensive amount of walk-in traffic, giving maximum opportunity to advertisers to increase their sales and service awareness.
Direct links into the point-of-sale transactions at the locations, CstoreMEdia TV ensures a high level of measurability.
Why Advertise at Convenience Stores - CstoreMEdia TV?
- Create quick messaging opportunities in a high-traffic environment
- Drive brand awareness in a male-skewed environment
- Deliver impactful advertising and promotions with a flexible network system, updated in real-time
Audience
Convenience stores are slowly becoming the neighborhood go-to stores to purchase gas, coffee, snacks, and in several locations is becoming the primary source for groceries as well. The average dwell time for a consumer in a store is between three and four minutes.
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The following venues also reach this audience:
Screens
Advertisements run split-screen on 42" Panasonic LCDs, which also feature news and weather.
Programming
90% of the screen will display ads, while 10% of the screen displays weather and news
| Programming Details | |
|---|---|
| Loop Length | 5 minutes Minutes |
| Content Mix | 100% ads in the main screen area |
| Typical Ad Spot Length | 15 seconds |
| Loop Updates | Loop Updates Occur Daily |
