Sports Events - DIRECTV 
Overview
The DIRECTV Starship delivers high profile and impactful brand messaging directly to passionate sports fans at exciting events and settings. The screen on the Starship is 30 ft by 70 ft, and displays full TV quality video content, as well as: live video action, scoreboards, highlights, promotions and other event based content.
The Starship has a flexible schedule, and can be found at major sporting events across the country. With a broad footprint delivering unique engagement with Nascar at the top race stadiums, to connecting with high end golf aficionadas at the major tournaments, to covering the most important games in baseball & football, the Starship is there making its impressions.
Why Advertise at Sports - Events?
- Reach people on an event by event basis
- Drive unique engagement with the 30×70ft screen
- Reinforce existing event based sponsorships

Audience
The audience for the DIRECTV Starship varies by event. It covers many major events and so can provide a variety of demographics – from Nascar fans, to baseball fans, to golf fans – all are reachable using this unique event based network.
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The following venues also reach this audience:
Screens
The Starship features a 2,100sf LED screen that is 30 ft by 70 ft – due to the expansive size, it’s impossible to miss!


