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Transit - Ferry Terminals

Overview

Affinity Ferry Network’s location provides you with the opportunity to reach a captive audience of affluent business professionals seeking respite from their hectic lives, on their commute to and from New York City.

Operating an average of 8 screens per unique venue, Affinity provides many opportunities for the commuter to be engaged by your content. With screens placed in pairs throughout the terminal, one displays the upcoming ferry schedule, while the other plays full screen streaming content, updated in real time. By coupling pertinent information alongside your content the passerby is more likely to notice and become engaged by your advertisement.

Why Advertise with Affinity Ferry Networks?

  • Target busy and elusive business professionals in a captive environment
  • Reach over 25 million customers each month, across the United States
  • Create campaigns that play alongside imperative ferry schedules; reaching a captive affluent audience

Audience

The programming displayed on the Affinity Ferry Network reaches a highly sought after demographic of on-the-go business professionals during one of the only down times in their day. On average, commuters spend 10 to 20 minutes in the terminal waiting for their ferry. Based on the captive nature of the environment, the audience is likely to be attentive to your engaging and entertaining programming.
Venue Demographics
Gender 0% of Males
0% of Females
Age Coming Soon
Income Not Available
Reach
Market Coverage 1
Number of Venues 2
Average Traffic 72,178
Awareness 31%
Weekly Impressions 44,750
The following venues also reach this audience:

Screens

Affinity Ferry Network screens are 42” LCD’s dispersed throughout waiting and ticket areas in the NY Waterway Ferry Terminals. The placement of the screens provides entertainment and information as commuters wait, for their ferry to arrive. Displays generally feature national and local advertisers, as well as pertinent local event information.
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