Kids Fitness Centers - My Gym
Overview
My Gym appeals to moms who have made healthy living a priority for their young children. The classes, environment, instructors and membership base contribute to an experience that moms cannot easily replicate on their own. My Gym moms love their My Gym. It is trusted, respected and cared for by all who are involved with it in any way. It elevates even the biggest brands by association, community by community, gym by gym.
Why Advertise at Kids Fitness Clubs - PlayNetwork - My Gym?
- Reaches moms with kids through various organic integration into the My Gym environment
- Screen billboards can be scheduled to play independently or combined for maximized promotional impact
- My Gym TV layout offers multiple areas for ad placement and creative sponsorship integrations
- Advertisers can take advantage of My Gym digital networks with commercials, long-format content and Flash digital signage
Audience
Designed for affluent, on-the-go moms, My Gym TV keeps busy moms entertained and informed before, during and after My Gym classes.
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Screens
The MyGym TV programming layout offers multiple areas for ad placement and animated billboards. Programming can be scheduled to play independently or paired with sponsorship elements. Mom and tots can also spend quality time together online at www.mygym.com for fun, educational and kid safe content such as The Activators, My Gyms webisode series aimed at entertaining children with fitness in mind.
Programming
Presented in a multi-frame interactive layout, moms get their daily quick fix of trivia, horoscopes, nutritional tips, interactive games, entertainment news, weather, and much more. My Gym TV also features short custom segments developed with nutritional, fitness and child safety experts.
| Programming Details | |
|---|---|
| Loop Length | 15 Minutes |
| Content Mix | 80% content, 20% ads |
| Typical Ad Spot Length | 15, 30, and 60 seconds |
| Loop Updates | Loop Updates Occur Daily |
